The podcast thats like financial therapy for founders.

One CFO. One founder. One very honest conversation about the money stuff you’ve been avoiding.

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About the Podcast

#VALUE! is a brand-new podcast hosted by Graham Davies, CEO of Addition Finance.

This is your chance to sit down with a CFO who’s raised millions and pressure-test your business - whether you’re raising, bootstrapping, or just done making decisions in the dark.

Strategic CFO Advice

1:1 time with a seasoned CFO who’s helped startups raise millions and scale sustainably. A chance to pressure-test your strategy, unpack your numbers, and get advice most founders would normally pay thousands for.

Content & Exposure

You’ll get a fully edited podcast episode plus short-form video clips, perfect for sharing on your socials. We’ll also promote your episode across our channels giving your business exposure to our network of potential customers and investors.

Warm Introductions

Graham’s worked with investors, lenders, and finance partners who back thoughtful, high-potential businesses. If there’s a genuine fit, he can offer warm intros that cut through the noise and get you in front of the right people, faster.

our services

The Finance System That Actually Works

At the moment, businesses are forced to choose between outdated accounting firms or impersonal platform based solutions… but what if there is another way?

01

Automation

Automation streamlines your finances, eliminating manual tasks, reducing errors, and giving you real-time insights.

02

Expert Guidance

Strategic financial experts provide guidance, helping you interpret your data, plan for growth, and make smarter decisions.

03

Tailored Solutions

A tailored system built for your business, ensuring that your finance setup evolves as you scale.

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how we do it

How it works

Real-Time Financial Clarity

Our automated finance system ensures you always have up-to-date, accurate financial data at your fingertips.

Expert-Led Strategic Guidance

Our experienced finance professionals help you interpret the numbers, forecast future growth, and make better financial decisions.

Scalable Finance Function

From day one, we set up your business for scale, ensuring you have the right systems in place as you grow.

Investment & Funding Readiness

We help businesses secure funding by ensuring financial reports meet due diligence requirements.

What You Get

CFO-style session (free) - A 60-minute virtual recording where Graham acts as your strategic partner, digging into your numbers and pressure-testing your plan.

Social Media Content - Professionally edited podcast episode and social media clips, delivered to you for your own use.

Optional investor intros - If you’re raising, Graham may be able to open doors to vetted investors or partners in our network.

Tailored growth advice - Whether it’s pricing, burn, runway, or raise strategy, you’ll get focused insights to improve how you operate and grow.

Audience exposure - Your episode gets featured across Addition’s channels, including paid promotion to our audience.

Backlinks to boost your SEO - Your episode will be published on our site with backlinks to your company - helpful for your domain authority and discoverability.

How It Works

Book a Recording Session

Fill in the form, tell us a bit about your business, and pick a time that works for you.

We Record Remotely

Join us for a 60 minute virtual workshop where you’ll dig into what’s working, what’s not, and what to do next.

Review and Approve

We'll edit and create social clips for your review. Then we'll share across our channels, putting your business in front of the right audience.

BOOK A RECORDING SESSION

Have questions?

Our advisers are here to help and can answer your questions about things like:

Blue Tick

Making the switch

Blue Tick

Pricing plans and tailored solutions

Blue Tick

Integration into your company

Thank you! A GeneCell specialist will contact you shortly.
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